Lionel Messi and Pep Guardiola may have earned the top accolades from January’s Fifa Best Awards, but Ignition Sports Media also received welcome acknowledgement this month for its ever-expanding online store.
Launched during Covid, the ignitionsportsmedia.com domain has grown to become a one-stop platform for supporters’ programme fix. With programmes and monthly magazines available from 17 different clubs, from Premier League through to League Two, as well as offerings from across the genres of Rugby League, tennis, Rugby Union and women's football, the online store recently received its own silverware from Shopify as one of the platform's fast-growing new businesses.
The 100,000 milestone for orders was achieved back in May 2023, although the engraved gong only arrived from the States in early 2024.
Ignition Sports Media’s General Manager David Middleton said: “Offering football supporters the chance to keep their collections up to date, even if they can’t get to every matchday in person, was the initial driver behind the online store and it continues to go from strength to strength each season as more people come to us directly rather than paying inflated Ebay prices.
“We remain convinced that maintaining football’s long-running tradition of producing printed matchday publications is still something supporters crave and is just as important as a 3pm Saturday kick-off or a pre-match pint and pie.
“We dispatch thousands of programmes every week across the globe to football enthusiasts and subscribers wanting to read about their club and we thank them all for their on-going support. As such, we’re offering the next 100 customers who checkout using the discount code ‘AWARD’ free post and packaging on their next order.”